Social Media

Facebook’s mission to make the world more open and connected just developed further. From today (01/05/2012) you can add to your timeline that you have registered as an organ donor. The UK Organ Donation Campaign Facebook page announced this as, “Very exciting news! A collaboration between NHS Blood and Transplant and Facebook has enabled a […]

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It can be difficult to admit an addiction but I am going to… I spend A LOT of time on Hootsuite. Hootsuite is a social media dashboard and analytics tool. Using it I can manage multiple accounts across different sites. It is possible to schedule messages and analyse messages performance in real time. The android […]

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As a business is seen as more credible if it has ‘a lot’ of followers, and people like to follow the masses, I am not surprised that I am often asked, “how do I get more followers on social media?”. Specifically, people want to look popular on twitter. There are numerous ways to grow your […]

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I have been interested to read concerns about people entering the field of social media management and trying to get rich quick with no experience or intention to work for it. To do this job right and maximise the benefits of social media networks for clients I don’t see how this can be such a […]

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Social media has changed the rules of marketing. Businesses must be aware, not only have consumers been given a voice but so too have employees. Does your company fear or embrace employees using social media networks?  Employees actions online can have a significant effect on what a business is trying to do – for good and […]

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To do well in social media networks you need to act like a hairdresser…! OK stick with me, its not as crazy a notion as it sounds. Ladies hairdressers are great at building rapport, trust and loyalty through ENGAGING with their customers. They are great at listening and know just how much information to give […]

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Lets break it down to decide. Free – yes…well, its free to join. But its not quite as easy as that! How much do you value your time to build a presence, with the right audience, and engage with people on it so that they want to do business with you? Marketing campaign – yes….. […]

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