Marketing

On November 1st 2010, Twitter launched a beta advertising platform, ‘Promoted Tweets’. Demand was high with leading brands forming a waiting list. Mongoose Metrics were one of the twenty testers chosen. I was interested to read if they had seen a true benefit to their business from doing this. What could be learnt from their […]

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Lets break it down to decide. Free – yes…well, its free to join. But its not quite as easy as that! How much do you value your time to build a presence, with the right audience, and engage with people on it so that they want to do business with you? Marketing campaign – yes….. […]

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